Privacy Policy

 

This Privacy Policy sets out how we, RR Holdings Limited T/A Boardridersguide.com, collect, store and use information about you when you use or interact with our website, www.boardridersguide.com (our website) and where we otherwise obtain or collect information about you. This Privacy Policy is effective from 24th May 2018

Contents

  • Summary
  • Our details
  • Information we collect when you visit our website
  • Information we collect when you contact us
  • [Information we collect when you interact with our website]
  • [Information we collect when you place an order [on our website]
  • How we collect or obtain information about you from third parties
  • Disclosure and additional uses of your information
  • How long we retain your information
  • How we secure your information
  • Transfers of your information outside the European Economic Area
  • Your rights in relation to your information
  • Your right to object to the processing of your information for certain purposes
  • Sensitive Personal Information
  • Changes to our Privacy Policy
  • Children’s Privacy
  • California Do Not Track Disclosures
  • Copyright, credit and logo

 

Summary

This section summarises how we obtain, store and use information about you. It is intended to provide a very general overview only. It is not complete in and of itself and it must be read in conjunction with the corresponding full sections of this Privacy Policy.

  • Data controller: RR HOLDINGS LIMITED
  • How we collect or obtain information about you:
  • when you provide it to us (e.g. by contacting us by anyway, placing an order on our website and by signing up to our Newsletter or contact forms,
  • from your use of our website, using cookies and similar technologies, and occasionally, from third parties.
  • Information we collect: name, contact details, payment information e.g. your credit or debit card details, IP address, information from cookies, information about your computer or device (e.g. device and browser type), information about how you use our website (e.g. which pages you have viewed, the time when you view them and what you clicked on, the geographical location from which you accessed our website (based on your IP address), company name or business name (if applicable), VAT number (if applicable),
  • How we use your information: for administrative and business purposes (particularly to contact you and process orders you place on our website, to improve our business and website, to fulfil our contractual obligations, to advertise our goods and services, to analyse your use of our website,] [and] [in connection with our legal rights and obligations
  • Disclosure of your information to third parties: only to the extent necessary to run our business, to our service providers, to fulfil any contracts we enter into with you, where required by law or to enforce our legal rights
  • Do we sell your information to third parties (other than in the course of a business sale or purchase or similar event): Absolutely not.
  • How long we retain your information: for no longer than necessary, taking into account any legal obligations we have (e.g. to maintain records for tax purposes), any other legal basis we have for using your information (e.g. your consent, performance of a contract with you or our legitimate interests as a business) and certain additional factors described in the main section below entitled How long we retain your information]. For specific retention periods in relation to certain information which we collect from you, please see the main section below entitled How long we retain your information.
  • How we secure your information: using appropriate technical and organisational measures such as storing your information on secure servers, encrypting transfers of data to or from our servers using Secure Sockets Layer (SSL) technology, encrypting payments you make on or via our website using Secure Sockets Layer (SSL) technology, only granting access to your information where necessary
  • Use of cookies and similar technologies: we use cookies and similar information-gathering technologies such as web beacons on our website including essential, functional, analytical and targeting cookies. For more information, please visit our cookies policy here
  • Transfers of your information outside the European Economic Area: in certain circumstances we transfer your information outside of the European Economic Area, including to the following countries: USA. Where we do so, we will ensure appropriate safeguards are in place[, including the third parties we use who transfer your information outside the European Economic Area have self-certified themselves as compliant with] the EU-U.S. Privacy Shield or have similar or other relevant security safeguards in place
  • Use of automated decision making and profiling: we use automated decision making and or profiling. We use targeting cookies to display advertisements to customers who visit our website on other websites around the internet (e.g. using the Google AdSense network or similar
  • Your rights in relation to your information
    • to access your information and to receive information about its use
    • to have your information corrected and/or completed
    • to have your information deleted
    • to restrict the use of your information
    • to receive your information in a portable format
    • to object to the use of your information
    • to withdraw your consent to the use of your information
    • not to have significant decisions made about you based solely on automated processing of your information, including profiling
    • to complain to a supervisory authority

Sensitive personal information: we do not knowingly or intentionally collect what is commonly referred to as ‘Sensitive Personal Information’. Please do not submit sensitive personal information about you to us for any reason. For more information, please see the main section below entitled Sensitive Personal Information.

 

Our details

The data controller in respect of our website is RR HOLDINGS LIMITED company registration number: 05286946 of 368 KINGSWAY HOVE EAST SUSSEX BN3 4QT. You can contact the data controller by writing to this address or sending an email to admin@boardriders.co.uk.

The data protection officer for the data controller is RR HOLDINGS LIMITED. You can contact the data protection officer by writing to 368 KINGSWAY HOVE EAST SUSSEX BN3 4QT or sending an email to admin@boardriders.co.uk

If you have any questions about this Privacy Policy, please contact the data controller.

 

Information we collect when you visit our website

We collect and use information from website visitors in accordance with this section and the section entitled Disclosure and additional uses of your information

Cookies and similar technologies

Cookies are data files which are sent from a website to a browser to record information about users for various purposes.

We use cookies and similar technologies on our website, including essential, functional, analytical and targeting cookies and web beacons For further information on how we use cookies, please see our cookies policy which is available here: cookies policy

You can reject some or all of the cookies we use on or via our website by changing your browser settings or non-essential cookies by using our cookie control tool, but doing so can impair your ability to use our website or some or all of its features. For further information about cookies, including how to change your browser settings, please visit www.allaboutcookies.org or see our cookies policy.

 

Information we collect when you contact us

We collect and use information from individuals who contact us in accordance with this section and the section entitled Disclosure and additional uses of your information.

Email

When you send an email to the email address displayed on our website we collect your email address and any other information you provide in that email (such as your name, telephone number and the information contained in any signature block in your email).

Legal basis for processing:ourlegitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interest(s): responding to enquiries and messages we receive and keeping records of correspondence.

Legal basis for processing: necessary to perform a contract or to take steps at your request to enter into a contract (Article 6(1)(b) of the General Data Protection Regulation).
Reason why necessary to perform a contract: where your message relates to us providing you with goods or services or taking steps at your request prior to providing you with our goods and services (for example, providing you with information about such goods and services), we will process your information in order to do so).

 

Transfer and storage of your information

We use a third party email provider to store emails you send us. Our third party email provider is Microsoft as we use Microsoft Exchange. Their privacy policy is available here: privacy policy

Emails you send us will be stored within the European Economic Area on our third party email provider’s servers in the United Kingdom where your third party email provider stores your emails

We use a third party email provider to store emails you send us. Our third party email provider is mailchimp . Their privacy policy is available here: https://www.intuit.com/privacy/statement/

Emails you send us will be stored Outlook & Shopify  

.

 Contact form

When you contact us using our contact form, we collect name, phone number, email address, We also collect any other information you provide to us when you complete the contact form comments fields or similar.

If you do not provide the mandatory information required by our contact form, you will not be able to submit the contact form and we will not receive your enquiry.

If you do not supply the optional information required by our contact form, we will not be able to respond to your enquiry by phone.

Legal basis for processing:ourlegitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interest(s): responding to enquiries and messages we receive and keeping records of correspondence.

Legal basis for processing: necessary to perform a contract or to take steps at your request to enter into a contract (Article 6(1)(b) of the General Data Protection Regulation).
Reason why necessary to perform a contract: where your message relates to us providing you with goods or services or taking steps at your request prior to providing you with our goods and services (for example, providing you with information about such goods and services), we will process your information in order to do so).

 

Transfer and storage of your information

[Messages you send us via our contact form will be stored within the European Economic Area on our [email] provider’s servers. 

 [For further information about the safeguards used when your information is transferred outside the European Economic Area, see the section of this privacy policy below entitled Transfers of your information outside the European Economic Area.]

We use a third party contact form provider to store messages you send us.

Our contact form provider is shopify. Their privacy policy is available here: https://www.shopify.com/legal/privacy

 

 Phone

When you contact us by phone, we collect your phone number and any information provide to us during your conversation with us.

We do not record phone calls

Legal basis for processing:ourlegitimate interests (Article 6(1)(f) of the General Data Protection Regulation)
Legitimate interest(s): responding to enquiries and messages we receive and keeping records of correspondence.

Legal basis for processing: necessary to perform a contract or to take steps at your request to enter into a contract (Article 6(1)(b) of the General Data Protection Regulation).
Reason why necessary to perform a contract: where your message relates to us providing you with goods or services or taking steps at your request prior to providing you with our goods and services (for example, providing you with information about such goods and services), we will process your information in order to do so).

 

Post

If you contact us by post, we will collect any information you provide to us in any postal communications you send us.

Legal basis for processing:ourlegitimate interests (Article 6(1)(f) of the General Data Protection Regulation)
Legitimate interest(s): responding to enquiries and messages we receive and keeping records of correspondence.

Legal basis for processing: necessary to perform a contract or to take steps at your request to enter into a contract (Article 6(1)(b) of the General Data Protection Regulation).
Reason why necessary to perform a contract: where your message relates to us providing you with goods or services or taking steps at your request prior to providing you with our goods and services (for example, providing you with information about such goods and services), we will process your information in order to do so).

 

Information we collect when you interact with our website

We collect and use information from individuals who interact with particular features of our website in accordance with this section and the section entitled Disclosure and additional uses of your information.

 

E-Newsletter

When you sign up for our e-newsletter on our website or opt to receive news, offers from us by entering your name and email address and clicking subscribe or ticking a box at the checkout indicating that you  would like to receive your e-newsletter, we collect your name and email address

Legal basis for processing:your consent (Article 6(1)(a) of the General Data Protection Regulation).
Consent: you give your consent to us sending you our e-newsletter by signing up to receive it using the steps described above.

 Transfer and storage of your information

We use a Mailchimp service to send out our e-newsletter and administer our mailing list, Their privacy policy is available here: https://www.intuit.com/privacy/statement

 

Registering on our website

When you register and create an account on our website, we collect the following information: name, email address, IP address] and any other information you provide to us when you complete the registration form.

If you do not provide the mandatory information required by the registration form, you will not be able to register or create an account on our website.

If you do not supply the optional information requested by our registration form, we will not be able to respond to your enquiry by phone.

 [Legal basis for processing:our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interest: registering and administering accounts on our website to [insert purpose e.g. to provide access to content] [and facilitate the running and operation of our business.]][3]

 

 

Information we collect when you place an order on our website

We collect and use information from individuals who place an order on our website in accordance with this section and the section entitled Disclosure and additional uses of your information.

Information collected when you place an order

Mandatory information

When you place an order for goods or services on our website, we collect your name, email address, billing address, shipping address, company name (if applicable),

If you do not provide this information, you will not be able to purchase goods or services from us on our website or enter into a contract with us.

Legal basis for processing:necessary to perform a contract (Article 6(1)(b) of the General Data Protection Regulation).
Reason why necessary to perform a contract: we need the mandatory information collected by our checkout form to establish who the contract is with and to contact you to fulfil our obligations under the contract, including sending you receipts and order confirmations.

[Legal basis for processing: compliance with a legal obligation (Article 6(1)(c) of the General Data Protection Regulation).
Legal obligation: we have a legal obligation to issue you with an invoice for the goods and services you purchase from us where you are VAT registered and we require the mandatory information collected by our checkout form for this purpose. We also have a legal obligation to keep accounting records, including records of transactions

 

Optional information

We also collect optional information from you, such as your phone number, information about how you heard about us. We also ask you if you would like to receive marketing communications from us. For further information, see ‘Marketing communications’ in this section below.]

[If you do not supply the optional information requested at checkout, we may not be able to contact you.

Legal basis for processing:your consent (Article 6(1)(a) of the General Data Protection Regulation).
Legitimate interests:you consent to us processing any optional information you provide by submitting that information to us.

Processing your payment

After you place an order on our website you will need to make payment for the goods or services you have ordered. In order to process your payment we use Shopify Payments, Apple Pay OR PayPal

Shopify Payments, Apple Pay OR PayPal. process your payment] collects, uses and processes your information, including payment information, in accordance with their privacy policies. You can access their privacy policies via the following link(s):  Apple Pay / Paypal / Shopify Payments

Transfer and storage of your information

Apple Pay, Shopify Payments and Paypal are some of the  Ecommerce Industries most trusted partners - We are not able to confirm where their servers are situated as this information at the time of writing this policy was not publically available. Information relating to the processing of your payment is stored within and outside the European Economic Area in The United Kingdom, Europe and the United States.

[For further information about the safeguards used when your information is transferred outside the European Economic Area, see the section of this privacy policy below entitled Transfers of your information outside the European Economic Area.]

Legal basis for processing:necessary to perform a contract (Article 6(1)(b) of the General Data Protection Regulation).
Reason why necessary to perform a contract: to fulfil your contractual obligation to pay for the goods or services you have ordered from us.

 

Marketing communications

At checkout you will have the option of receiving marketing communications from us.

 

Our similar goods and services

You can opt-out from receiving marketing communications in relation to our goods and which are similar to those which you purchase from us, by clicking the Unsubscribe link found at the bottom of our emails

We will send you marketing communications in relation to similar goods and services if you do not opt out from receiving them.

Legal basis for processing:ourlegitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interests: direct marketing and advertising our products and services.]

 

Transfer and storage of your information

[We use a third party service to administer our mailing list, Mailchimp]

[

[For more information about our third party mailing list provider and they use web beacons, please see their privacy policy which is available here: https://www.intuit.com/privacy

 

[Our goods and services]

You can opt in to receiving marketing communications from us in relation to our goods and services [by [emailby subscribing via our signup boxes or ticking a box indicating that you would like to receive  such communications.

We will send you marketing communications in relation to our goods and services only if you opt-in to receive them.

Legal basis for processing:consent (Article 6(1)(a) of the General Data Protection Regulation).
Consent: you give your consent to us sending you information about our goods and services by signing up to receive such information in accordance with the steps described above.

 

Transfer and storage of your information

[We use a third party service to administer our mailing list, [insert name of third party provider MailChimp 

 

[For more information on how we use web beacons in our emails, see our cookies policy which is available here : https://www.intuit.com/privacy

 [Our use of automated decision-making and profiling

We use profiling on our website. We do not consider that this has any legal effect on you or similarly significantly affects you.

[You have the right to object to our use of automated decision making and profiling described in this section. You can do that by opting-out of cookies and similar technologies in accordance with the method described in the relevant section below. If you do not want us to process your actual IP address (usually the IP address assigned to you by your Internet Service Provider) when you visit our website, you can use a Virtual Private Network (VPN) or a free service such as Tor.]

You can find out more about our use of cookies and similar technologies (including the legal basis on which we use them) and how to opt out from them in our cookies policy, which is available here: Cookie Policy

 

[Automated decision making[12]

Automated decision making is decision making by technological means (i.e. by a machine) without human involvement.

[Use of automated decision making for [display] advertising

We automate the display advertisements containing our products and services on other websites you visit, you based on the fact that you have visited our website using cookies. For further information on the cookies we use, please see our cookies policy which is available here: [insert link to cookies policy]

Logic involved: automatically displaying advertisements to individuals who have visited our website results in increased efficiencies and costs savings for us than manually displaying advertisements or displaying advertisements by different means.

Significance and envisaged consequences: cookies will be used to recognise the fact that you have visited our website in order to display advertisements to you (unless you have blocked such cookies) and will collect information about your online behaviour.

How to object: you can block these cookies by using a cookies control management tool, block third party cookies using browser settings, or insert specific method e.g. for Google DoubleClick, by opting out of seeing personalised ads by following the instructions here: https://support.google.com/ads/answer/2662922?hl=en-GB]. For further information, please see our cookies policy: Cookies Policy

 

Profiling

Profiling is any form of automated processing of your information to evaluate personal aspects about you, in particular to analyse or predict things like your performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements

 

 [Our web analytics service, Google Analytics uses / collects information such as your location (based on your IP address) and your behaviour (based on cookies) when you access our website (such as the pages you visit and what you click on) in accordance with our cookies policy  [Information collected about you, once collected is anonymised and stored on an aggregate basis.]

Logic involved: by automatically analysing and categorising information such as the location (based on IP address) as well as the behaviour and devices of visitors to our website (using cookies), we are able to gain a better understanding of what our website visitors want (in terms of the content of our website and our products), how to improve our website and how to advertise and market our services to them.

Significance and envisaged consequences: cookies will be used to track and store information about your behaviour and device on our website (unless you have opted out from receiving such cookies by [insert method of opting out from analytical cookies used on your website]) and your location will be analysed based on your IP address. [We may target advertisements based on the level of interest we receive from certain visitors and their behaviour on our website.]]

[Legal basis for processing:[insert legal basis for processing e.g. your legitimate interests (Article 6(1)(f) of the General Data Protection Regulation).]]

[Legitimate interest: [describe your legitimate interest in the relevant profiling activity (if you are relying on your legitimate interests as your legal basis for processing]]

 

Use of profiling in marketing emails

We use web beacons in our marketing emails to analyse who opens our emails and what actions they take (for example, what they click on)]. We will only process information from web beacons] if you have consented to their use in accordance with our cookies policy

Logic involved: by analysing how our email recipients respond to our emails, we are able to improve the content and effectiveness of our emails and gauge who is most interested.

Significance and envisaged consequences: your behaviour when you open our emails will be tracked using small gif files (web beacons) including open rates and or click through rates

How to object: Please let us know if you wish to object to the use of Web Beacons.

Legal basis for processing:legitimate interests (Article 6(1)(f) of the General Data Protection Regulation).

Legitimate interest: Analysing the level of engagement and effectiveness of our marketing emails and content

 

 

Disclosure and additional uses of your information

This section sets out the circumstances in which will disclose information about you to third parties and any additional purposes for which we use your information.

Disclosure of your information to service providers

We use a number of third parties to provide us with services which are necessary to run our business or to assist us with running our business and who process your information for us on our behalf].

These include the following:

  • Telephone provider(s),
  • Email provider(s
  • IT service provider(s)
  • Web developer(s),
  • Hosting provider(s),

Your information will be shared with these service providers where necessary to provide you with the service you have requested, whether that is accessing our website or ordering goods and services from us.

We do not display the identities of our service providers publicly by name for security and competitive reasons. If you would like further information about the identities of our service providers, however, please contact us directly by email and we will provide you with such information where you have a legitimate reason for requesting it (where we have shared your information with such service providers, for example).

Legal basis for processing:legitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interest relied on: where we share your information with these third parties in a context other than where is necessary to perform a contract (or take steps at your request to do so), we will share your information with such third parties in order to allow us to run and manage our business efficiently.

Legal basis for processing:necessary to perform a contract and/or to take steps at your request prior to entering into a contract (Article 6(1)(b) of the General Data Protection Regulation).
Reason why necessary to perform a contract: we may need to share information with our service providers to enable us to perform our obligations under that contract or to take the steps you have requested before we enter into a contract with you.

 

Disclosure of your information to other third parties

We disclose your information to other third parties in specific circumstances, as set out below.

Providing information to third parties such as [Google Inc.] [ [Google collects information through our use of Google Analytics on our website. Google uses this information, including IP addresses and information from cookies, for a number of purposes, such as improving its Google Analytics service. Information is shared with Google on an aggregated and anonymised basis. To find out more about what information Google collects, how it uses this information and how to control the information sent to Google, please see the following page: https://www.google.com/policies/privacy/partners/]

 

Legal basis for processing:ourlegitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interest(s): meeting our contractual obligations to Google under our Google Analytics Terms of Service (https://www.google.com/analytics/terms/us.html)

You can opt out of Google Analytics by installing the browser plugin here: https://tools.google.com/dlpage/gaoptout

Transfer and storage of your information

Information collected by Google Analytics is stored outside the European Economic Area on Google’s servers in the United States of America.

For further information about the safeguards used when your information is transferred outside the European Economic Area, see the section of this privacy policy below entitled Transfers of your information outside the European Economic Area.]

 

Sharing your information with third parties, which are either related to or associated with the running of our business, where it is necessary for us to do so. These third parties include our [accountants,] [advisors,] [affiliates,] [business partners,] [independent contractors,] [and] [insurers,] Further information on each of these third parties is set out below.

Legal basis for processing:ourlegitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interest: running and managing our business efficiently.

Accountants

We share information with our accountants for tax purposes. For example, we share invoices we issue and receive with our accountants for the purpose of completing tax returns and our end of year accounts.

Advisors

Occasionally, we obtain advice from advisors, such as accountants, financial advisors, lawyers and public relations professionals and insert any additional advisors you may share an individual’s information with. We will share your information with these third parties only where it is necessary to enable these third parties to be able to provide us with the relevant advice.

Business partners

Business partners are businesses we work with which provide goods and services which are complementary to our own or which allow us to provide goods or services which we could not provide on our own. We share information with our business partners where you have requested services which they provide whether independently from, or in connection with or own services.

[Independent contractors

[Occasionally,] we use independent contractors in our business. Your information will be shared with independent contractors only where it is necessary for them to perform the function we have hired them perform in relation to our business.]

[Insurers

We will share your information with our insurers where it is necessary to do so, for example in relation to a claim or potential claim we receive or make or under our general disclosure obligations under our insurance contract with them.]

 [Insert type of third party recipient of information]

 [Legal basis for processing:our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interest
:running and managing our business effectively.

Legal basis for processing:necessary to perform a contract [or to take steps at your request prior to entering into a contract](Article 6(1)(b) of the General Data Protection Regulation).
Reason why necessary to perform a contract
:we need to share your information with other companies in order to be able to meet our contractual obligations to you [or to take steps at your request prior to entering a contract.], for example because of the services or information you have requested.

We do not display the identities of all of the other third parties we may share information with by name for security and competitive reasons. If you would like further information about the identities of such third parties, however, please contact us directly via by email and we will provide you with such information where you have a legitimate reason for requesting it (where we have shared your information with such third parties, for example).

 

Sharing your information with a prospective or actual purchaser or seller in the context of a business or asset sale or acquisition by us, a merger or similar business combination event, whether actual or potential.

Legal basis for processing:legitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interest(s)
:sharing your information with a prospective purchaser, seller or similar person in order to allow such a transaction to take place.

 

Disclosure and use of your information for legal reasons

 

Indicating possible criminal acts or threats to public security to a competent authority

If we suspect that criminal or potential criminal conduct has been occurred, we will in certain circumstances need to contact an appropriate authority, such as the police. This could be the case, for instance, if we suspect that we fraud or a cyber-crime has been committed or if we receive threats or malicious communications towards us or third parties.

We will generally only need to process your information for this purpose if you were involved or affected by such an incident in some way.

Legal basis for processing:ourlegitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interests: preventing crime or suspected criminal activity (such as fraud).

 

In connection with the enforcement or potential enforcement our legal rights

We will use your information in connection with the enforcement or potential enforcement of our legal rights, including, for example, sharing information with debt collection agencies if you do not pay amounts owed to us when you are contractually obliged to do so. Our legal rights may be contractual (where we have entered into a contract with you) or non-contractual (such as legal rights that we have under copyright law or tort law).

Legal basis for processing: our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interest: enforcing our legal rights and taking steps to enforce our legal rights.

 

In connection with a legal or potential legal dispute or proceedings

We may need to use your information if we are involved in a dispute with you or a third party for example, either to resolve the dispute or as part of any mediation, arbitration or court resolution or similar process.

Legal basis for processing: our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interest(s): resolving disputes and potential disputes.

 

For ongoing compliance with laws, regulations and other legal requirements

We will use and process your information in order to comply with legal obligations to which we are subject. For example, we may need to disclose your information pursuant to a court order or subpoena if we receive one [or to the National Crime Agency in connection with suspected or potential money laundering matters]

Legal basis for processing:compliance with a legal obligation (Article 6(1)(c) of the General Data Protection Regulation).
Legal obligation(s)
:legal obligations to disclose information which are part of the laws of [England and Wales] or if they have been integrated into the United Kingdom’s legal framework (for example in the form of an international agreement which the United Kingdom has signed).

Legal basis for processing:our legitimate interests(Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interest: where the legal obligations are part of the laws of another country and have not been integrated into the United Kingdom’s legal framework, we have a legitimate interest in complying with these obligations.

 

How long we retain your information

This section sets out how long we retain your information. We have set out specific retention periods where possible. Where that has not been possible, we have set out the criteria we use to determine the retention period.

 

Retention periods

Server log information: we retain information on our server logs for 1 Year

Order information: when you place an order for goods and services, we retain that information for six years following the end of the financial year in which you made your order, in accordance with our legal obligation to keep records for tax purposes.

Correspondence and enquiries: when you make an enquiry or correspond with us for any reason, whether by email we will retain your information for as long as it takes to respond to and resolve your enquiry, and for min further 12 month(s), after which point we will delete your information.

E-Newsletter: we retain the information you used to sign up for our e-newsletter for as long as you remain subscribed (i.e. you do not unsubscribe) or if we decide to cancel our e-newsletter service, whichever comes earlier.

 

Criteria for determining retention periods

In any other circumstances, we will retain your information for no longer than necessary, taking into account the following:

  • [the purpose(s) and use of your information both now and in the future (such as whether it is necessary to continue to store that information in order to continue to perform our obligations under a contract with you or to contact you in the future);
  • whether we have any legal obligation to continue to process your information (such as any record-keeping obligations imposed by relevant law or regulation);
  • whether we have any legal basis to continue to process your information (such as your consent);
  • how valuable your information is (both now and in the future);
  • any relevant agreed industry practices on how long information should be retained;
  • the levels of risk, cost and liability involved with us continuing to hold the information;
  • how hard it is to ensure that the information can be kept up to date and accurate; and
  • any relevant surrounding circumstances (such as the nature and status of our relationship with you).]

How we secure your information

We take appropriate technical and organisational measures to secure your information and to protect it against unauthorised or unlawful use and accidental loss or destruction, including:

  • only sharing and providing access to your information to the minimum extent necessary, subject to confidentiality restrictions where appropriate, and on an anonymised basis wherever possible;
  • using secure servers to store your information]
  • verifying the identity of any individual who requests access to information prior to granting them access to information;
  • using Secure Sockets Layer (SSL) software to encrypt information you submit to us via any forms on our website and any payment transactions you make on or via our website
  • only transferring your information via closed system or encrypted data transfers

Transmission of information to us by email

Transmission of information over the internet is not entirely secure, and if you submit any information to us over the internet (whether by email, via our website or any other means), you do so entirely at your own risk.

We cannot be responsible for any costs, expenses, loss of profits, harm to reputation, damages, liabilities or any other form of loss or damage suffered by you as a result of your decision to transmit information to us by such means.

 

Transfers of your information outside the European Economic Area

Your information will be transferred and stored outside the European Economic Area (EEA) in the circumstances set out below. We will also transfer your information outside the EEA or to an international organisation in order to comply with legal obligations to which we are subject (compliance with a court order, for example). Where we are required to do so, we will ensure appropriate safeguards and protections are in place.]

 

Server log information

[Information collected when you visit our website is transferred outside of the EEA and stored on the servers of our [third party hosting company[, insert name of third party hosting company]. You can access their privacy policy here: [insert link to privacy policy].

[Country of storage: [insert the country or countries where the relevant servers which collect information in relation to your website are located and where the information is stored]. This country [is/is not] subject to an adequacy decision by the European Commission.]

Safeguard(s) used: [our third party hosting provider has self-certified its compliance with the EU-U.S. Privacy Shield] OR [insert other safeguard which your third party hosting company uses to transfer information to a country which is outside the EEA (see Appendix 1 for the full list)] [which is available [here: [insert link to the safeguards used] OR [insert means of obtaining a copy of the safeguard]].

Contact form

[Information you submit to us via our contact form is transferred outside the EEA and stored on our third party [[hosting] OR [email] OR [insert entity which stores information submitted by your contact form] provider’s servers. Our [insert type of third party provider (hosting provider, email provider)] is [insert name of third party provider]. You can access their privacy policy here: [insert link to privacy policy].]

[Country of storage: [insert the country or countries where the relevant servers which collect information in relation to your website are located and where the information is stored]. This country [is/is not] subject to an adequacy decision by the European Commission.]

Safeguard(s) used: [our [[third party hosting provider] OR [third party email provider] OR [insert entity which stores information submitted by your contact form]] has self-certified its compliance with the EU-U.S. Privacy Shield] OR [insert other safeguard which your third party hosting company uses to transfer information to a country which is outside the EEA (see Appendix 1 for the full list)] [which is available [here: [insert link to the safeguards used] OR [insert means of obtaining a copy of the safeguard]].

 

Email

[Information you submit to us by email is transferred outside the EEA and stored on our third party email provider’s servers. Our third party email provider is: [insert name of third party email provider]. You can access their privacy policy here: [insert link to privacy policy].

[Country of storage: [insert the country or countries where the relevant servers which collect information in relation to your website are located and where the information is stored]. This country [is/is not] subject to an adequacy decision by the European Commission.]

Safeguard(s) used: [our [third party email provider] OR [insert entity which stores information submitted by your contact form]] has self-certified its compliance with the EU-U.S. Privacy Shield] OR [insert other safeguard which your third party hosting company uses to transfer information to a country which is outside the EEA (see Appendix 1 for the full list)] [which is available [here: [insert link to the safeguards used] OR [insert means of obtaining a copy of the safeguard]

 

[E-Newsletter

[Information you submit to us when you sign up for our e-newsletter is transferred outside the EEA and stored on our third party mailing list provider’s servers. Our third party mailing list provider is: [insert name of third party mailing list provider]. You can access their privacy policy here: [insert link to privacy policy].]

[Country of storage: [insert the country or countries where the relevant servers which collect information in relation to your website are located and where the information is stored]. This country [is/is not] subject to an adequacy decision by the European Commission.][13]

Safeguard(s) used: [our [third party mailing list provider] has self-certified its compliance with the EU-U.S. Privacy Shield] OR [insert safeguards used to transfer information to a country which is outside the EEA (see Appendix 1 for the full list)] [which is available [here: [insert link to the safeguards used] OR [insert means of obtaining a copy of the safeguard]].[14]

 

[Google Analytics

[Information collected by Google Analytics (your IP address and actions you take in relation to our website) is transferred outside the EEA and stored on Google’s servers. You can access Google’s privacy policy here: https://www.google.com/policies/privacy/

[Country of storage: United States of America. This country is not subject to an adequacy decision by the European Commission.][15]

Safeguard(s) used: Google has self-certified its compliance with the EU-U.S. Privacy Shield which is available here: https://www.privacyshield.gov/welcome. The EU-U.S. Privacy Shield is an approved certification mechanism under Article 42 of the General Data Protection Regulation, which is permitted under Article 46(2)(f) of the General Data Protection Regulation. You can access the European Commission decision on the adequacy of the EU-U.S. Privacy Shield here: http://ec.europa.eu/justice/data-protection/international-transfers/adequacy/index_en.htm

 

Your rights in relation to your information

Subject to certain limitations on certain rights, you have the following rights in relation to your information, which you can exercise by writing to GDPR Dept. 368 Kingsway Hove East Sussex BN3 4QT to request access to your information and information related to our use and processing of your information;

  • to request the correction or deletion of your information;
  • to request that we restrict our use of your information;
  • to receive information which you have provided to us in a structured, commonly used and machine-readable format (e.g. a CSV file) and the right to have that information transferred to another data controller (including a third party data controller);
  • to object to the processing of your information for certain purposes (for further information, see the section below entitled Your right to object to the processing of your information for certain purposes); and
  • to withdraw your consent to our use of your information at any time where we rely on your consent to use or process that information. Please note that if you withdraw your consent, this will not affect the lawfulness of our use and processing of your information on the basis of your consent before the point in time when you withdraw your consent.
  • the right not to be subject to a decision based solely on automated processing, including profiling which produces legal affects concerning you or similarly significantly affects you

In accordance with Article 77 of the General Data Protection Regulation, you also have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work or of an alleged infringement of the General Data Protection Regulation.

For the purposes of the UK, the supervisory authority is the Information Commissioner’s Office (ICO), the contact details of which are available here: https://ico.org.uk/global/contact-us/

 

Further information on your rights in relation to your personal data as an individual

The above rights are provided in summary form only and certain limitations apply to many of these rights. For further information about your rights in relation to your information, including any limitations which apply, please visit the following pages on the ICO’s website:

You can also find out further information about your rights, as well as information on any limitations which apply to those rights, by reading the underlying legislation contained in Articles 12 to 22 and 34 of the General Data Protection Regulation, which is available here: http://ec.europa.eu/justice/data-protection/reform/files/regulation_oj_en.pdf

 

Verifying your identity where you request access to your information

Where you request access to your information, we are required by law to use all reasonable measures to verify your identity before doing so.

These measures are designed to protect your information and to reduce the risk of identity fraud, identity theft or general unauthorised access to your information.

 

How we verify your identity

Where we possess appropriate information about you on file, we will attempt to verify your identity using that information.

If it is not possible to identity you from such information, or if we have insufficient information about you, we may require original or certified copies of certain documentation in order to be able to verify your identity before we are able to provide you with access to your information.

We will be able to confirm the precise information we require to verify your identity in your specific circumstances if and when you make such a request.

 

Your right to object to the processing of your information for certain purposes

You have the following rights in relation to your information, which you may exercise in the same way as you may exercise by writing to by writing to GDPR Dept. 368 Kingsway Hove East Sussex BN3 4QT to object to us using or processing your information where we use or process it in order to carry out a task in the public interest or for our legitimate interests, including ‘profiling’ (i.e. analysing or predicting your behaviour based on your information) based on any of these purposes; and

  • to object to us using or processing your information for direct marketing purposes (including any profiling we engage in that is related to such direct marketing).

You may also exercise your right to object to us using or processing your information for direct marketing purposes by:

  • clicking the unsubscribe link contained at the bottom of any marketing email we send to you and following the instructions which appear in your browser following your clicking on that link;

For more information on how to object to our use of information collected from cookies and similar technologies, please see the section entitled How to accept or reject cookies in our cookies policy, which is available here: Cookies Policy

 

Sensitive Personal Information

‘Sensitive personal information’ is information about an individual that reveals their racial or ethnic origin, political opinions, religious or philosophical beliefs, or trade union membership, genetic information, biometric information for the purpose of uniquely identifying an individual, information concerning health or information concerning a natural person’s sex life or sexual orientation.

[We do not knowingly or intentionally collect sensitive personal information from individuals, and you must not submit sensitive personal information to us.

If, however, you inadvertently or intentionally transmit sensitive personal information to us, you will be considered to have explicitly consented to us processing that sensitive personal information under Article 9(2)(a) of the General Data Protection Regulation. We will use and process your sensitive personal information for the purposes of deleting it.]

 

Changes to our Privacy Policy

We update and amend our Privacy Policy from time to time.

 

Minor changes to our Privacy Policy

Where we make minor changes to our Privacy Policy, we will update our Privacy Policy with a new effective date stated at the beginning of it. Our processing of your information will be governed by the practices set out in that new version of the Privacy Policy from its effective date onwards.

 

Major changes to our Privacy Policy or the purposes for which we process your information

Where we make major changes to our Privacy Policy or intend to use your information for a new purpose or a different purpose than the purposes for which we originally collected it, we will notify you by email (where possible) or by posting a notice on our website.

We will provide you with the information about the change in question and the purpose and any other relevant information before we use your information for that new purpose.

Wherever required, we will obtain your prior consent before using your information for a purpose that is different from the purposes for which we originally collected it.

 

Children’s Privacy

Because we care about the safety and privacy of children online, we comply with the Children’s Online Privacy Protection Act of 1998 (COPPA). COPPA and its accompanying regulations protect the privacy of children using the internet. We do not knowingly contact or collect information from persons under the age of 18. The website is not intended to solicit information of any kind from persons under the age of 18.

It is possible that we could receive information pertaining to persons under the age of 18 by the fraud or deception of a third party. If we are notified of this, as soon as we verify the information, we will, where required by law to do so, immediately obtain the appropriate parental consent to use that information or, if we are unable to obtain such parental consent, we will delete the information from our servers. If you would like to notify us of our receipt of information about persons under the age of 18, please do so by sending an email to [insert email address].

 

California Do Not Track Disclosures

“Do Not Track” is a privacy preference that users can set in their web browsers. When a user turns on a Do Not Track signal in their browser, the browser sends a message to websites requesting that they do not track the user. For information about Do Not Track, please visit www.allaboutdnt.org

At this time, we do not respond to Do Not Track browser settings or signals. [n addition, we use other technology that is standard to the internet, such as pixel tags, web beacons, and other similar technologies, to track visitors to the website. Those tools may be used by us and by third parties to collect information about you and your internet activity, even if you have turned on the Do Not Track signal.] For information on how to opt out from tracking technologies used on our website, see our cookies policy which is available here: cookies policy

 

Copyright, credit and logo

This Privacy Policy is based on a General Data Protection Regulation (Regulation (EU) 2016/769) (GDPR) compliant template provided by GDPR Privacy Policy. For further information, please visit https://gdprprivacypolicy.org

The copyright in this Privacy Policy is either owned by, or licensed to, us and is protected by copyright laws around the world and copyright protection software. All intellectual property rights in this document are reserved.

Where we display the GDPR Privacy Policy logo on our website, this is used to indicate that we have adopted a privacy policy template provided by GDPR Privacy Policy as the basis for this Privacy Policy.

 

 

Appendix 1

Safeguards for overseas transfers

NOTE TO USER: THIS APPENDIX IS FOR REFERENCE AND ASSISTANCE WITH COMPLETING YOUR PRIVACY POLICY AND SHOULD BE DELETED PRIOR TO YOU UPLOADING YOUR PRIVACY POLICY TO YOUR WEBSITE

  • [an adequacy decision by the European Commission. This is permitted under Article 45(1) of the General Data Protection Regulation. The adequacy decision relied on by us is [insert reference to adequacy decision e.g. Commission Decision 2004/411/EC in respect of the Isle of Man] and is available here: http://ec.europa.eu/justice/data-protection/international-transfers/adequacy/index_en.htm]
  • [data protection policies adhered to by the data controller and other companies and entities within our corporate group from time to time, which comply with applicable laws, known as “binding corporate rules” or “BCRs” under Article 47 of the General Data Protection Regulation. This is permitted under Article 46(2)(b) of the General Data Protection Regulation. [These policies are available here [insert link to binding corporate rules if you have made them available].]
  • standard data protection clauses adopted by the European Commission in accordance with its committee examination procedure under Article 93(2) of the General Data Protection Regulation. This is permitted under Article 46(2)(c) of the General Data Protection Regulation. [These clauses are available here [insert link to your standard data protection clauses if you have made them available].]
  • standard data protection clauses adopted by the Information Commissioner’s Office and approved by the European Commission pursuant to the committee examination procedure under Article 93(2) of the General Data Protection Regulation. This is permitted under Article 46(2)(d) of the General Data Protection Regulation. [These clauses are available here [insert link to your standard data protection clauses if you have made them available].]
  • an approved code of conduct under Article 42 of the General Data Protection Regulation. This is permitted under Article 46(2)(f) of the General Data Protection Regulation. [This code of conduct is available here [insert link to your standard data protection clauses if you have made them available].]
  • [insert name of certification mechanism e.g. EU-U.S. Privacy Shield], an approved certification mechanism under Article 42 of the General Data Protection Regulation. This is permitted under Article 46(2)(f) of the General Data Protection Regulation. You can access [insert name of mechanism] here: [insert link to mechanism e.g. for the EU-U.S. Privacy Shield: https://www.privacyshield.gov/welcome] [and the European Commission decision on the adequacy of the EU-U.S. Privacy Shield here: http://ec.europa.eu/justice/data-protection/international-transfers/adequacy/index_en.htm][16].


[1] Include this sentence if your email provider stores emails outside of the European Economic Area (you will need to confirm with your email provider where they store your emails if you do not already know this information).

[2] You need to state where your third party mailing list provider stores your subscribers’ information, and, in particular, whether it is stored inside or outside the European Economic Area (EEA).

[3] The legal basis on which you process information to register an account on your website will vary depending on the nature of your website and the purposes of registration. If a user needs to register an account on your website following a purchase they make, the basis on which you process their information will be to perform a contract with them. If a user can register on your website without the need to purchase anything (e.g. to gain access to information such as a report), the basis on which you will process their data will be your legitimate interests. You should amend the wording of these provisions, as necessary, to describe why it is necessary for an individual to register an account on your website.

[4] Include this provision if you are VAT registered. If you are not VAT registered, you should delete it.

[5] If you are unable to justify the reason for collecting any additional information (which is personal information i.e. can be used to identify someone in combination with other information)) i.e. you cannot establish a legitimate interest for doing so, you will need to rely on consent. We would strongly recommend and advise not to collect any more personal information than you need to.

[6] You need to state where your third party mailing list provider stores your subscribers’ information, and, in particular, whether it is stored inside or outside the European Economic Area (EEA).

[7] You should describe any additional information you measure in your marketing emails.

[8] This section is designed to disclose information about any third party mailing list provider you use to administer your email marketing list.

[9] You need to state where your third party mailing list provider stores your subscribers’ information, and, in particular, whether it is stored inside or outside the European Economic Area (EEA).

[10] Include this paragraph if the information about individuals on your mailing list (i.e. their names and email addresses etc.) are stored outside the European Economic Area (e.g. because your mailing list provider stores the information on servers outside the EEA or because you store the information outside the EEA). You will also need to complete the relevant sections in the section of this privacy policy entitled ‘Transfers of your information outside the European Economic Area’ below and indicate the safeguards used to transfer personal information outside the EEA (e.g. because your third party provider has self-certified its compliance with the EU-U.S. Privacy Shield (if that is the safeguard it uses). You will need to confirm with your third party email provider what safeguards they use if you do not already know this information).

[11] This section is designed to cover off any web beacons or similar technologies you use in your marketing emails to measure information such as open rates and click through rates. Please note that you will need to gain explicit consent to use web beacons in your marketing emails. If you cannot get such consent, you must not use web beacons in you marketing emails. For further information, please see the footnotes to the section entitled ‘Web beacons’ in the cookies policy template.

[12] This privacy policy assumes that you do not engage in automated decision making that has legal effects or otherwise significantly affects an individual. To significantly affect someone, the decision making must have the potential to significantly influence an individual’s circumstances, behaviour or choices. Examples of significant effects would be the automatic refusal of an online credit application or e-recruiting practices without any human intervention. Sectors of businesses that are particularly likely to engage in such significant automated decision making in some way include banking and finance, healthcare, taxation, insurance, marketing and advertising.

[13] You must state whether the country to which information has been transferred is subject to an adequacy decision by the European Commission or not. If it is, you will be able to rely on that adequacy decision to transfer and store information in that country. If is it not, you will need to find another appropriate safeguard to use. The list of countries subject to an adequacy decision by the European Commission is available here: http://ec.europa.eu/justice/data-protection/international-transfers/adequacy/index_en.htm. Please note that the US is not subject to an adequacy decision. Rather, certain US companies have self-certified their compliance with the EU-U.S. Privacy Shield, which is an appropriate safeguard. Only if the US company has self-certified its compliance with the EU-U.S. Privacy Shield can you transfer personal information to that company in the US.

[14] Where you have made available any of the safeguards referred to in the bullet points, you must provide a means to obtain a copy of them i.e. a link to them or an email address that an individual can write to in order to request them.

[15] You must state whether the country to which information has been transferred is subject to an adequacy decision by the European Commission or not. If it is, you will be able to rely on that adequacy decision to transfer and store information in that country. If is it not, you will need to find another appropriate safeguard to use. The list of countries subject to an adequacy decision by the European Commission is available here: http://ec.europa.eu/justice/data-protection/international-transfers/adequacy/index_en.htm. Please note that the US is not subject to an adequacy decision. Rather, certain US companies have self-certified their compliance with the EU-U.S. Privacy Shield, which is an appropriate safeguard. Only if the US company has self-certified its compliance with the EU-U.S. Privacy Shield can you transfer personal information to that company in the US.

[16] Insert this final section in square brackets if the mechanism used is the EU-U.S. Privacy Shield.